A location portrait is exactly what it sounds like: a portrait made in context. Your office. Your conference room. A workspace that says something about what your firm does and who does it. The setting isn’t decoration. It’s part of the image.
We walk you through all of this before anyone shows up with a camera. Here’s what that conversation covers.
1. How will the images be used?
Website, LinkedIn, pitch decks, annual reports… if the images need to work across multiple formats, that affects how they’re shot. Horizontal and vertical crops, tight and wide framings. Your photographer should be asking about end use before the shoot, not after someone requests a version that doesn’t exist.
2. Inside or outside?
Inside is almost always the right answer for professional services. Consistent light, controlled conditions, no dependency on weather or time of day. Outside can work, but it introduces variables we will want to plan around. If it’s part of the brief, it needs to be part of the conversation early.
3. What usage rights do you need?
Single use and unlimited use may be priced differently. How and where the images will be used (across platforms, over time) affect licensing needs. Know what you’re buying before anything is signed.
4. Model releases — who needs one?
Internal use rarely requires a release. Websites, marketing collateral, and anything commercial does. If you don’t have releases, we can bring them on shoot day if needed. Or alternatively, your firm will have one on hand for your employees to sign. Tracking people down afterward is nobody’s idea of a good time.
5. Insurance and building access.
Most building managers require a certificate of insurance before granting access. We have full insurance and a copy is available upon request. If not shooting in your offices, building management will most certainly require it so if you’re coordinating with them, ask us early, not the morning of the shoot.
The more that’s settled in advance, the less that needs to be solved on the day.
